Out of a passion for beautiful and refined objects, in 1998 the story of Meli Melo began with a simple store project opened in Bucharest. The overwhelming success enjoyed by the collections of fashion accessories and jewelry, the openness and trust of costumers in the Meli Melo brand were the basis of its development.

Meli Melo owns the largest network of stores with jewelry and fashion accessories in Romania and since the beginning of 2017, we are also present in the home decoration segment through the Meli Melo Deco stores. Company is represented in all major cities in Romania, but also in the Republic of Moldova.​

Project details

Client: Meli Melo
Implementation date: 2023
Field of activity: Retail
Site: Meli Melo

Crosspoint implementation

Point Logistix’s Crosspoint WMS solution was the perfect combination of stability and flexibility for us. During the implementation of the project and after its start, we had the technical support of a team of professionals, which is very important in the development of such a project.

Florin Diaconu

Operational Online Department Manager

Project features

The project required bringing to its own location, processing online orders. The correct and efficient management of storage space was also desired. Thus, it is tracked and reacted quickly to offer Meli Melo customers a quick processing of the orders received online.

Standard and advanced features enabled:

  • Route optimization for the preparation of the products needed for delivery
  • Taking orders from the website
  • Automatic generation and issuance of AWBs to couriers